Kick-start session on ways to let billboards work for the community
Commissioned by the Gemeente Amsterdam we organised a gathering of 50 advertising professionals, out-of-the-box thinkers, scientists, students, artists and engaged citizens to found common ground on how to let society benefit from billboards (instead of commercial companies).
Goal: Formulate a vision on the societal use of billboards and start Pop-Up Companies to implement
Date: 19 April
Location: Pakhuis De Zwijger, Amsterdam
Kick-start Pop-Up Companies around the Sustainable Development Goals (SDGs)
Formulating goals is one thing – achieving them is what it is all about. We think that Pop-Up Companies are the way to do it.
Therefore 10 teams on 10 different locations around the world will work together at a festival in November to start PUCs that contribute to the SDGs the UN defined for 2030.
Bee Collective Festival – November 2015
We organised 6 sessions around 6 Wicked Problems + 1 Pop-Up Experience[M1]
Water pollution – Brazil[M2]
Food security and chain efficiency – Nairobi
Education indicators – Meet Berlage, Amsterdam
Global poverty and tax avoidance – Seats2Meet, Utrecht
Climate and citizens – Pakhuis de Zwijger, Amsterdam
The migrant crisis – Pakhuis de Zwijger, Amsterdam
Pop-Up Experience – Pakhuis de Zwijger, Amsterdam